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- Persona | 6 Ps marketing –
-Product
- Pricing
- Place
- Promotion
- People
- Packaging : Persona : How you are presented & how people perceive you | Charisma |
- Uniqueness : How you are different from other artistes. Portable is different from Naira Marley. Tiwa from Ayra. They’ve all got uniqueness
- Attitude – You’ve got to be disciplined – respectful, easy going, team work, respectful
- Sense of reasoning : Mindset is everything.
- Work smartly | Hard – it’s not only left for those who’ve signed you. Work well…